Privacy Policy

Last Updated: October 14, 2026

At HRD Homes, we believe every great home begins with a relationship built on trust. Protecting your personal information is an important part of that relationship.

This Privacy Policy explains how HRD Homes collects, uses, shares, stores, and protects personal information when you explore our homes, visit our website, schedule a consultation, or work with our team.

This policy applies to HRD Homes' United States operations, including our custom homebuilding services in North Dallas, Texas, and surrounding communities.

1. Personal Information We Collect

We collect information that helps us understand your homebuilding goals, respond to your inquiries, and deliver a personalized customer experience.

Information You Share With Us

Depending on your interactions with HRD Homes, we may collect:

  • Your name, email address, telephone number, and mailing address.
  • Information about your preferred homesite, community, home design, or property.
  • Desired home features, architectural preferences, budget considerations, and construction timeline.
  • Information provided when requesting a consultation, viewing, or additional home details.
  • Correspondence with our sales, design, or construction teams.
  • Information necessary to manage contracts, customer accounts, or homebuilding projects.

Information Collected Through Our Website

When you visit our website, we may automatically collect certain technical and usage information, including:

  • IP address and general geographic location.
  • Browser type, operating system, and device details.
  • Website activity, page views, and navigation patterns.
  • Referral sources and interactions with advertisements.
  • Cookies, device identifiers, and similar tracking information.

We may also receive information from service providers, advertising platforms, and other sources when permitted by applicable law.

2. How We Use Your Information

HRD Homes uses personal information to provide services and create a more informed, efficient, and personalized homebuilding experience.

This may include:

  • Responding to requests for home details, pricing, floor plans, and community information.
  • Coordinating consultations, property viewings, and appointments.
  • Supporting custom home design, planning, construction, and homeowner services.
  • Managing project communications, customer relationships, and service requests.
  • Providing updates about new homes, upcoming communities, and special opportunities.
  • Improving website performance, navigation, functionality, and content.
  • Measuring marketing effectiveness and providing relevant advertising.
  • Protecting our business, preventing fraud, maintaining records, and complying with legal requirements.

We seek to collect and use information that is relevant and reasonably necessary for these purposes.

3. Cookies and Website Tracking

Our website may use cookies and related technologies to enhance functionality, analyze visitor activity, and support our digital marketing efforts.

These technologies may include:

  • Essential Cookies: Enable basic website features, navigation, and security.
  • Analytics Cookies: Provide insights into website traffic, visitor behavior, and content engagement.
  • Advertising Cookies and Pixels: Help measure advertising performance and may support personalized advertising on other platforms.
  • Functional Cookies: Help remember preferences and improve your browsing experience.

Where implemented, our website may use third-party technologies such as Google Analytics, Google Ads, and Meta advertising tools.

These providers may receive information about your browser, device, and interactions with our website, subject to their respective privacy practices.

You can manage or disable many cookies through your browser settings and any privacy controls available on our website. Depending on applicable law, additional choices may be available regarding advertising-related data processing.

Disabling certain cookies may affect the functionality of some website features.

4. Advertising and Personalization

We may use information about your interactions with HRD Homes and our website to better understand your interests in particular homes, locations, designs, and services.

This information may help us:

  • Measure advertising campaign performance.
  • Improve the relevance of website content.
  • Reach potential homebuyers through digital advertising platforms.
  • Understand which communities, home designs, and services attract visitor interest.

Certain advertising partners may use cookies, pixels, or similar technologies to collect information about online activities across different websites and services.

Depending on how these technologies operate, disclosures of personal information for targeted advertising may be subject to additional privacy requirements under applicable law.

Where required, we will provide appropriate disclosures and opportunities to opt out of qualifying advertising-related processing.

5. Telephone, Text Messaging, Email, and TCPA Compliance

HRD Homes is committed to respecting your communication preferences and complying with applicable requirements of the Telephone Consumer Protection Act (TCPA), Federal Communications Commission (FCC) regulations, the CAN-SPAM Act, and applicable Texas laws.

Communications Related to Your Inquiry

When you submit a website inquiry, request information, schedule a consultation, or contact HRD Homes, we may communicate with you by telephone, email, or text message to respond to your request.

These communications may include information about homes, communities, floor plans, appointments, design consultations, and homebuilding services.

Our communications will be conducted in accordance with applicable consent and communication laws.

Consent to Marketing Calls and Text Messages

Where required by applicable law, HRD Homes obtains your prior express written consent before delivering marketing calls or text messages using automated telephone dialing systems, artificial voices, or prerecorded messages.

When such consent is requested, we will identify HRD Homes as the business authorized to contact you, describe the types of communications covered by your consent, and provide the required disclosures.

Your consent to receive automated marketing calls or text messages is voluntary and is not a condition of purchasing a home, property, product, or service from HRD Homes.

Message frequency may vary. Message and data rates may apply depending on your mobile service provider.

Opting Out of Communications

You may withdraw your consent to receive marketing communications at any time using an available opt-out method.

  • Text Messages: Reply STOP to an applicable marketing text message to opt out of the messaging program.
  • Email: Click the unsubscribe link included in our promotional emails.
  • Telephone: Inform an HRD Homes representative that you no longer wish to receive marketing calls.
  • Direct Request: Email info@buildhrd.com to request removal from applicable marketing communications.

We will honor valid requests to revoke consent or discontinue marketing communications within the timeframes required by applicable law.

Where permitted, we may send a limited, non-promotional confirmation acknowledging a text messaging opt-out request.

Consent Records and Communication Preferences

HRD Homes may maintain records of communication preferences, consent provided through our website or other channels, and requests to unsubscribe or withdraw consent.

These records may include the date and method of consent, the telephone number provided, and the disclosures associated with the consent request.

Maintaining these records helps us respect your choices and comply with applicable communication requirements.

Do Not Call Requests

HRD Homes respects applicable federal and state Do Not Call requirements.

If you request that we stop making marketing calls to your number, we will process your request and maintain appropriate suppression records in accordance with applicable law.

Email Marketing

We may send promotional emails about our homes, communities, events, and services.

Our commercial email communications are intended to comply with the CAN-SPAM Act, including applicable sender identification, mailing address, and unsubscribe requirements.

You may unsubscribe from promotional emails at any time using the unsubscribe link provided in the message.

6. When We Share Personal Information

We may share personal information with third parties when necessary to provide services, operate our business, or fulfill legitimate business purposes.

These parties may include:

  • Website hosting, software, and technology providers.
  • Customer relationship management and communication platforms.
  • Marketing, analytics, and advertising providers.
  • Architects, designers, contractors, suppliers, and other professionals involved in a homebuilding project.
  • Payment or transaction-related service providers, where applicable.
  • Legal advisers, regulators, and governmental authorities when required or permitted by law.

We may also disclose relevant information in connection with a merger, acquisition, business reorganization, or sale of assets.

Service providers acting on our behalf are expected to handle information appropriately and maintain reasonable safeguards.

We do not share mobile phone numbers or SMS consent information with unrelated third parties for their own independent text message marketing campaigns.

We may share necessary information with communication service providers solely to facilitate authorized communications on our behalf.

Other disclosures of personal information will be handled in accordance with applicable privacy laws.

7. Information Security

We recognize the importance of protecting the personal information entrusted to us.

HRD Homes uses reasonable administrative, technical, and physical safeguards designed to protect information against unauthorized access, misuse, alteration, disclosure, or loss.

Access to personal information is managed according to business needs, and we expect service providers to maintain appropriate security measures.

No website, electronic transmission, or data storage system is entirely free from risk. We therefore cannot guarantee absolute security.

8. Data Retention

We retain personal information for as long as reasonably necessary to support customer relationships, provide requested services, fulfill contracts, maintain business records, and satisfy applicable legal obligations.

Retention periods depend on the type of information collected, the purposes for which it is used, and applicable legal requirements.

We may retain limited records of consent, unsubscribe requests, and communication preferences when necessary to demonstrate compliance with applicable laws.

When personal information is no longer required, we take reasonable steps to delete, destroy, or anonymize it.

9. Your Privacy Choices

We respect your ability to make choices about the information you share with us.

Depending on applicable law, you may be able to:

  • Request access to personal information we hold about you.
  • Request corrections to inaccurate information.
  • Request deletion of certain personal information.
  • Opt out of promotional communications.
  • Withdraw consent to certain telephone or text messaging communications.
  • Request information about certain uses or disclosures of your data.
  • Opt out of qualifying targeted advertising, personal data sales, or certain profiling activities where legally required.

Some requests may be subject to legal exceptions, including information necessary to complete transactions, maintain records, or comply with legal obligations.

We may verify your identity before processing certain requests.

To submit a privacy request, please use the contact information provided at the end of this policy.

10. Texas Privacy Rights

The Texas Data Privacy and Security Act (TDPSA) provides certain rights to eligible Texas consumers when the law applies to a business and its processing activities.

Subject to the law's applicability, limitations, and exceptions, these rights may include:

  • Confirming whether personal data is being processed and obtaining access.
  • Correcting inaccurate personal information.
  • Requesting deletion of personal information.
  • Obtaining a portable copy of certain personal data.
  • Opting out of processing for targeted advertising, qualifying data sales, or certain profiling activities that produce legal or similarly significant effects.

The TDPSA includes exemptions for certain businesses and categories of information.

Where applicable, HRD Homes will provide the required procedures for submitting privacy requests, exercising opt-out rights, and appealing decisions concerning those requests.

We will respond within the timeframes required by applicable law and will not unlawfully discriminate against individuals for exercising their privacy rights.

To submit a privacy-related request, please contact us using the details provided in Section 15.

11. Information Processed Outside the United States

HRD Homes may use technology providers or service partners that process or store information outside the United States.

When information is processed internationally, it may be subject to the laws of the jurisdiction where it is handled.

We take reasonable steps to protect personal information and comply with applicable legal requirements when working with service providers.

12. Third-Party Links and Services

Our website may include links to social media platforms, mapping tools, property resources, and other independently operated services.

These websites may collect information under their own privacy policies.

HRD Homes does not control the privacy practices of external websites and encourages visitors to review their policies before sharing personal information.

13. Children's Privacy

Our website and services are intended for adults interested in purchasing or building homes.

We do not knowingly collect personal information online from children under the age of 13.

If we discover that such information has been collected without the required authorization, we will take appropriate steps to delete it.

Parents or guardians who believe a child has provided personal information may contact us.

14. Updates to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our website, services, business practices, technologies, or legal requirements.

Revisions will be published on this page, with an updated effective date.

Where applicable law requires additional notice or consent for material changes, we will provide it.

We encourage you to review this page periodically to remain informed about our privacy practices.

15. Contact HRD Homes

If you have questions about this Privacy Policy, your personal information, communication preferences, or your privacy rights, please contact:

HRD Homes USA
North Dallas, Texas, United States

Email: info@buildhrd.com

Website: homereflectionsdesign.com

Please include sufficient details about your request so that we can properly review and respond to it.